{"id":7995,"date":"2019-08-20T00:00:00","date_gmt":"2019-08-19T16:00:00","guid":{"rendered":"https:\/\/rgei-2.hellopomelo.space\/uncategorized\/bracells-project-star-expansion-announced-at-sao-paulo-state-governor-palace\/"},"modified":"2024-06-05T11:54:05","modified_gmt":"2024-06-05T03:54:05","slug":"bracells-project-star-expansion-announced-at-sao-paulo-state-governor-palace","status":"publish","type":"post","link":"https:\/\/rgei-2.hellopomelo.space\/id\/corporate\/bracells-project-star-expansion-announced-at-sao-paulo-state-governor-palace\/","title":{"rendered":"Bracell\u2019s \u2018Project Star\u2019 Expansion Announced at S\u00e3o Paulo State Governor Palace"},"content":{"rendered":"<p>Representing the largest private investment in the state of S\u00e3o Paulo, Brazil in the past decade, <a href=\"https:\/\/www.bracell.com\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\">Bracell<\/a>\u2019s R$ 7 billion (USD 1.75b) dissolving pulp <a href=\"https:\/\/www.bracell.com\/en\/news\/bracell-expands-production-of-dissolving-pulp-in-the-state\/\" target=\"_blank\" rel=\"noopener noreferrer\">expansion project<\/a> was announced to the media at Bandeirantes Palace on 29 July 2019. Noting its positive impact in the state and boost to Brazil\u2019s international competitiveness, the investment was lauded by S\u00e3o Paulo Governor Jo\u00e3o Doria, who presided over the media conference.<\/p>\n<p>Known as \u2018Project Star,\u2019 the investment is largely concentrated in the municipalities of Len\u00e7\u00f3is Paulista and Macatuba, but will create significant employment opportunities in nearby cities Agudos, Areiopolis, Bauru, Pederneiras, S\u00e3o Manuel, Barra Bonita, Ja\u00fa and Igara\u00e7u do Tiet\u00ea. Further contributing to the economic vibrancy and prosperity in the region, there will also be partnerships with state technical schools to develop talents for the industry.<\/p>\n<p><iframe loading=\"lazy\" title=\"Embedded post\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:ugcPost:6564276586105847808\" width=\"100%\" height=\"497\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n<p>Due for completion by end of 2021, the expansion will employ 7,500 workers at the project\u2019s peak, with an average of approximately 3,500 workers. When completed, the operation phase is estimated to employ around 2,100 direct workers and 1,900 outsourced workers permanently in factory and forestry operations.<\/p>\n<p><a href=\"https:\/\/rgei-2.hellopomelo.space\/wp-content\/uploads\/2024\/04\/Sao-Paulo-Governor-Joao-Doria-Bracell-announcement-Dissolving-Pulp-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8774 size-large aligncenter\" src=\"https:\/\/rgei-2.hellopomelo.space\/wp-content\/uploads\/2024\/04\/Sao-Paulo-Governor-Joao-Doria-Bracell-announcement-Dissolving-Pulp-scaled.jpg\" alt=\"Sao Paulo Governor Joao Doria speaks on the positive impact Bracell will create for the state and Brazil.\" width=\"650\" height=\"258\" \/><\/a><\/p>\n<p>Having operated in Brazil for more than 15 years, Bracell kicked off its expansion project with the <a href=\"https:\/\/www.rgei.com\/attachments\/article\/1069\/News%20Release-%20RGE%20Completes%20Acquisition%20of%20Lwarcel%20-%2031%20Aug%2018.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">acquisition of Lwarcel Celulose<\/a> in Len\u00e7\u00f3is Paulista in August 2018. The mill, now renamed Bracell S\u00e3o Paulo, will increase its annual production capacity of dissolving pulp from 250,000 tonnes to 1.5 million tonnes. When the expansion is completed, Bracell\u2019s total production capacity across its operations in Bahia and S\u00e3o Paulo will be approximately 2 million tonnes of dissolving pulp per year.<time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2019-08-01T17:06:35+00:00\"><\/time><\/p>\n<p>Supported with best-in-class technology, the new mill will have a flexible line designed to primarily produce dissolving pulp. Among the key innovations is a bio-refinery that controls material inputs to maximise recycling, minimise waste and greatly reduce the environmental footprint, resulting in low water consumption, low emissions and limited use of fossil fuels. \u00a0<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=r5d-h5dfhqY<\/p>\n<h2>Company of the Year<\/h2>\n<p>Bracell continues to capture attention not only for its aggressive growth plans but also its commitment to be an \u2018employer of choice\u2019. Shortly after concluding its recent <a href=\"https:\/\/www.inside-rge.com\/corporate\/bracell-the-worlds-leading-and-largest-producer-of-dissolving-pulp\/\" target=\"_blank\" rel=\"noopener noreferrer\">rebranding<\/a>, Bracell was voted Company of the Year in a poll of over 800 residents by Len\u00e7\u00f3is Paulista newspaper O ECO. This award represents Bracell&#8217;s focus on continuous improvement as a company, corporate citizen and employer of choice. Congratulations!<\/p>\n<div id=\"attachment_8768\" style=\"width: 560px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/rgei-2.hellopomelo.space\/wp-content\/uploads\/2024\/04\/O-ECO-Bracell-Wins-Best-Company.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8768\" class=\"size-full wp-image-8768\" src=\"https:\/\/rgei-2.hellopomelo.space\/wp-content\/uploads\/2024\/04\/O-ECO-Bracell-Wins-Best-Company.jpg\" alt=\"Bracell wins Best Company of the Year\" width=\"550\" height=\"468\" \/><\/a><p id=\"caption-attachment-8768\" class=\"wp-caption-text\">Bracell wins Best Company of the Year.<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Representing the largest private investment in the state of S\u00e3o Paulo, Brazil in the past decade, Bracell\u2019s R$ 7 billion (USD 1.75b) dissolving pulp expansion project was announced to the&#8230;<\/p>\n","protected":false},"author":4,"featured_media":7999,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6,24],"tags":[201,211],"class_list":{"0":"post-7995","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-corporate","8":"category-rge-updates-and-latest-news-from-the-group","9":"tag-bracell","10":"tag-brazil"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - 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