{"id":7897,"date":"2019-04-05T00:00:00","date_gmt":"2019-04-04T16:00:00","guid":{"rendered":"https:\/\/rgei-2.hellopomelo.space\/uncategorized\/cut-from-a-different-cloth-asia-pacific-rayon-drives-value-chain-integration-and-sustainable-fashion\/"},"modified":"2024-06-05T11:54:13","modified_gmt":"2024-06-05T03:54:13","slug":"cut-from-a-different-cloth-asia-pacific-rayon-drives-value-chain-integration-and-sustainable-fashion","status":"publish","type":"post","link":"https:\/\/rgei-2.hellopomelo.space\/zh-hans\/sustainable-operations\/cut-from-a-different-cloth-asia-pacific-rayon-drives-value-chain-integration-and-sustainable-fashion\/","title":{"rendered":"Cut From A Different Cloth: Asia Pacific Rayon Drives Value-Chain Integration and Sustainable Fashion"},"content":{"rendered":"<p>A positive development for Indonesia\u2019s domestic textile sector \u2013 Those were the words of Minister of Industry Airlangga Hartarto, describing the impact of new kid on the textile block <a href=\"https:\/\/www.aprayon.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Asia Pacific Rayon (APR)<\/a>, at the 29 March 2019 APR Gala Dinner themed &#8220;Revitalising Indonesia\u2019s Textile Industry; Plantation to Fashion&#8221;.<\/p>\n<p>The Gala Dinner was attended by a diverse group of APR&#8217;s stakeholders &#8211; key value chain partners that include customers, associations, government, members of the media, and fashion designers. APR&#8217;s executives were on hand to share the latest developments in the industry and how viscose-rayon can alter the very fabric of global textile industry.\u00a0<\/p>\n<p>Having recently started operations with an annual capacity of 240,000 tonnes, APR is one of the largest integrated viscose-rayon producers in Asia. Its integrated operations are the largest in Indonesia, and most of its dissolving pulp supply come from co-located pulp and paper producer <a href=\"http:\/\/aprilasia.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">APRIL<\/a>. APR&#8217;s viscose-rayon is manufactured from natural wood cellulosic sources and is 100% biodegradable.<\/p>\n<h2><strong>Making Indonesia 4.0, Made-in-Indonesia<\/strong><\/h2>\n<p>APR\u2019s presence as a <a href=\"https:\/\/www.inside-rge.com\/updates\/rge-grows-viscose-fibre-business-asia-pacific-rayon\/\" target=\"_blank\" rel=\"noopener noreferrer\">producer of viscose-rayon fibre<\/a> that sources its dissolving pulp from internationally certified renewable plantations, strengthens Indonesia\u2019s growing textile industry. It also supports <a href=\"https:\/\/www.indonesia-investments.com\/business\/industries-sectors\/textile\/item6896\" target=\"_blank\" rel=\"noopener noreferrer\">Making Indonesia 4.0<\/a>, the government\u2019s fourth industrial revolution roadmap, driven by major innovations in digital technology, biology and hardware automation.<\/p>\n<p>APR\u2019s <a href=\"https:\/\/jakartaglobe.id\/context\/viscoserayon-next-big-thing-in-sustainable-fashion\" target=\"_blank\" rel=\"noopener noreferrer\">grand entrance into the industry<\/a> has already marked a shift away from heavy reliance on raw material imports, towards focusing on locally produced textile raw materials, such as dissolving pulp from renewable plantations. The company also invests in technologies to ensure maximum energy efficiency; circularity in its operations, as evidenced by the use of biomass to power its production facility; and the highest performance in chemical management recovery systems, wastewater and emissions treatment \u2013 a set of inter-weaving best-in-class management practices.<\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:6519507975932076032\" width=\"504\" height=\"464\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>\u201cThis is the moment that we have all been waiting for,\u201d said Dewanto, President Director of PT Pamor Spinning Mills, a key customer of APR.<\/p>\n<p>With an integrated value chain and a renewed focused on locally produced and manufactured quality viscose-rayon, APR is poised to play a key role in Indonesia\u2019s textile industry. Indonesia plans to increase its value of exported textiles and garments to US$30 billion by 2025.<\/p>\n<p>APR aims to distribute more than half its annual production to global export markets this year, to countries including Turkey, Pakistan, Sri Lanka and Bangladesh.<\/p>\n<p><iframe loading=\"lazy\" title=\"Asia Pacific Rayon (APR) Gala Dinner: Revitalising Indonesia\u2019s Textile Industry\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/skDm89ZTrhs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h2><strong>The Runway to Sustainable Fashion<\/strong><\/h2>\n<p>APR has also gone the additional mile by raising awareness on viscose-rayon as a renewable and sustainable alternative to fossil-based synthetics in the textile industry. The company has collaborated with many Indonesian fashion designers as part of its endeavour to promote viscose-rayon. The works of these designers were showcased at APR&#8217;s multi-award-winning booth at the\u00a0<a href=\"https:\/\/www.aprayon.com\/from-renewable-fibre-to-high-fashion-featuring-asia-pacific-rayon-at-indo-intertex-2019\/\" target=\"_blank\" rel=\"noopener noreferrer\">Indo Intertex 2019<\/a> on 28-30 March in Jakarta.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/Bvno5f2hl57\/?utm_source=ig_embed&amp;utm_medium=loading\" data-instgrm-version=\"12\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\">\u00a0<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\">\u00a0<\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\">\u00a0<\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\">\u00a0<\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\">\u00a0<\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\">\u00a0<\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\">\u00a0<\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\">\u00a0<\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\">\u00a0<\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\">\u00a0<\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\">\u00a0<\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\">\u00a0<\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\">\u00a0<\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\">\u00a0<\/div>\n<\/div>\n<\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/Bvno5f2hl57\/?utm_source=ig_embed&amp;utm_medium=loading\" target=\"_blank\" rel=\"noopener noreferrer\">A big thank you to everyone who attended our inaugural APR gala dinner last night &#8211; your presence made a huge difference! This is just the beginning of many more collaborations to come. Together, we can revitalise Indonesia\u2019s textile industry and make Indonesia a textile and fashion hub for the world  #Iloveviscose #textileindonesia #plantationtofashion #sustainablefashion #naturalfibres #fashion #asiapacificrayon<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">A post shared by <a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px;\" href=\"https:\/\/www.instagram.com\/asiapacificrayon\/?utm_source=ig_embed&amp;utm_medium=loading\" target=\"_blank\" rel=\"noopener noreferrer\"> Asia Pacific Rayon (APR)<\/a> (@asiapacificrayon) on <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2019-03-30T04:39:45+00:00\">Mar 29, 2019 at 9:39pm PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>The engagement has been encouraging so far, with the Chairman of the <a href=\"http:\/\/indonesianfashionchamber.or.id\/\" target=\"_blank\" rel=\"noopener noreferrer\">Indonesian Fashion Chamber<\/a> Ali Charisma saying, \u201cThe demand of viscose-rayon is increasing and as fashion designers, we believe that viscose can be one of the solutions for sustainable fashion in the future.\u201d<\/p>\n<p>More APR news:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.aprayon.com\/viscose-rayon-tailored-for-making-indonesia-4-0\/\" target=\"_blank\" rel=\"noopener noreferrer\">Viscose-Rayon Tailored for Making Indonesia 4.0<\/a><\/li>\n<li><a href=\"https:\/\/www.aprayon.com\/from-renewable-fibre-to-high-fashion-featuring-asia-pacific-rayon-at-indo-intertex-2019\/\" target=\"_blank\" rel=\"noopener noreferrer\">From Renewable Fibre to High-Fashion, featuring Asia Pacific Rayon at Indo Intertex 2019<\/a><\/li>\n<\/ul>\n<p>Follow APR on <a href=\"https:\/\/www.linkedin.com\/company\/asia-pacific-rayon\/\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn<\/a> and <a href=\"https:\/\/www.instagram.com\/asiapacificrayon\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram<\/a> today!<\/p>\n<p><em>The featured image above was taken at APR&#8217;s gala dinner, themed \u201cRevitalising Indonesia\u2019s Textile Industry; Plantation to Fashion\u201d on 29 March 2019 held in Jakarta.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A positive development for Ind&#8230;<\/p>\n","protected":false},"author":4,"featured_media":7898,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[24,7],"tags":[228],"class_list":{"0":"post-7897","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-rge-updates-and-latest-news-from-the-group","8":"category-sustainable-operations","9":"tag-asia-pacific-rayon"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - 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